拒绝平庸，坚持原创--梵誓珠宝北京银河SOHO店 4978
梵誓珠宝北京银河SOHO店
ONE SWEAR brand store at Galaxy SOHO in Beijing
艺术和生活完美融合的珠宝作品，
向世界传播设计的美好。
梵誓可以做到，
而我们带着这个梦想呈现了北京银行SOHO店。
Jewelries that combine art with life perfectly,
Spread the beauty of design to the world.
ONE SWEARcan do it,
With this dream we have presented our store at Galaxy SOHO in Beijing.
关于梵誓品牌珠宝
About ONE SWEAR
在梵誓创立前，各家婚戒千篇一律，乏味无趣。
性格各异的人们，被迫按部就班地，戴着千篇一律的钻戒结婚，戴着平淡无奇的对戒相爱。
但我们知道，平庸终将被美好取代。
Before the rise ofONE SWEAR, wedding rings were monotonous, tasteless and uninteresting.
So people with different personalities were forced to follow their dull life, getting married with the same diamond ring, and indulging in love with bland couple rings.
But we know that mediocrity will finally be replaced by beauty.
品牌店是客户对品牌的第一印象，是决定经过的准客户人潮是否愿意走进来一探究竟的关键！
The brand store is customers’ first impression of the brand, and also the key to determining whether the prospective customers are willing to walk in and find out!
所以，璞勒仕设计团队在立案之初便做了很多功课，
Therefore, design team fromPLUSspacehas made a good preparation from the beginning of the case.
对梵誓这个品牌的文化、故事、历史、产品特质、客户群体等等，搜集了大量的资料，深入分
析、研究，我们希望延续梵誓的理念和气质，
To knowONE SWEARinside out including its culture, story, history, idiosyncrasy of products and customers, we have collected a large amount of materials and done in-depth analysis and research so as to continue the concept and temperament ofONE SWEAR.
同时创造出一种新的视觉符号，幻化成充满惊喜和启发的空间语言。
At the same time, we hope to create a new visual sign that can be expressed in a spatial language full of surprises and inspirations.
推门而入， 引导客人清晰的行为指引。金属隔断在空间里恣意生长着，地面、墙面、珠宝柜面...
缠叠出深具欧式文化底蕴的仪式情境，拨动空间的情绪。
On entering the store, customers can find a clear guide to behavior. Metal partitions are growing freely in the space, the ground, the wall, the jewelry counter... entangle, create a ritual situation with deep European culture deposits, and stir the emotion of space.
在大面积的黑色天花、墙面、形象墙镜面玻璃、铁铸板展示柜脚与少量的白色色调转换中，
灯光氛围，再辅以淡黄系灯光点缀，
氤氲出低调而意蕴悠长的空间意境，从而将钻石珠宝映衬得更加闪耀。
In the conversion of widespread black ceiling, wall, image wall in mirror glass, iron-casted cabinet feet and a small amount of whiteness, the diamond jewelry shine even more brightly against the background of a low-profile and long-lasting artistic conception created by lighting especially light yellow lighting.
