Alibaba Group was founded in Hangzhou, China in 1999 by Ma Yun, a former English teacher, and 18 other partners from different backgrounds. From the very beginning, all founders believed that the Internet could create a fair environment for small businesses to expand their business through innovation and technology, and participate in the competition in China and the international market more effectively. Since the launch of the first website for small and medium-sized enterprises in China to contact global buyers, Alibaba Group has grown into an ecosystem covering China's commerce, international commerce, local life services, rookie, cloud, digital media and entertainment, innovative business and others.

The effective combination of beauty and performance is the whole meaning of "beauty". Speaking of their first meeting with Alibaba's responsible team, the designers said, "We hope they will write down the five most important complaints about the architectural design of this project. Their ranking is first of all functionality, then flexibility, user's good experience, cost performance and beauty. Beauty' comes in fifth place. But it doesn't matter, we can incorporate' beauty' into every detail.

A young and energetic company, designer Victor Carcedo used bright orange and a large area of white space to highlight the sense of jumping. The streamlined front desk design complements the conference table. As an Internet giant, Victor Carcedo caught their complaint points when communicating with Alibaba's responsible team, and also inspected the company's corporate culture and characteristics.